Glossary | Packaging

Digital Product Passport (DPP)

What is a Digital Product Passport (DPP)?

A Digital Product Passport (DPP) is a digital record, typically accessed via a QR code or similar data carrier, that provides information about a product or its packaging, including material composition, recyclability, and compliance status. PPWR references digital labelling requirements for packaging, and DPP requirements are expanding across other EU product categories under the broader Ecodesign for Sustainable Products framework.

Why It Matters

Businesses need to understand whether their packaging or products fall within scope of DPP requirements, since this affects labelling design, data collection, and the systems needed to generate and maintain passport data.

Because DPP data must remain accurate over a product’s lifecycle, businesses need processes to update passport information when packaging, materials, or suppliers change, not just at initial launch.

DPP requirements are being introduced in phases across different product categories, so businesses selling multiple product types may face different DPP timelines and requirements depending on the category.

What is a Digital Product Passport (DPP)?

Key Requirements

Who Needs to Consider DPP Requirements?

This is relevant to:

  • Manufacturers and brand owners of products or packaging falling within DPP scope
  • Importers bringing DPP-relevant products or packaging into the EU
  • Distributors and marketplaces displaying products subject to DPP requirements

Sectors currently most affected include:

Textiles

Electronics

Packaging (under PPWR’s digital labelling provisions)

Responsibilities Relating to DPP

Businesses are generally expected to:

  • Confirm whether their product or packaging category is in scope of DPP requirements
  • Collect and structure the required data fields ahead of applicable deadlines
  • Implement a compliant data carrier, such as a QR code, on products or packaging
  • Ensure passport data remains accurate and accessible throughout the product’s life
  • Coordinate with suppliers to source the underlying material and compliance data needed

DPP and Technical Documentation

Passport data should be traceable back to the underlying technical documentation and supplier declarations that support it, since a DPP is only as reliable as the data feeding into it.

Frequently Asked Questions

No. Data requirements and timelines vary by product category, and businesses should check category-specific rules rather than assuming a single universal DPP standard applies immediately.

No. A DPP is a data and labelling mechanism, while the DoC is a formal compliance declaration. They can coexist, with DPP data supporting transparency and the DoC serving as the formal compliance statement.

Packaging-related digital labelling requirements are tied to PPWR’s phased application from 12 August 2026 onward, and businesses should confirm the specific timeline for their packaging category rather than assuming immediate applicability.

Packaging Compliance Under PPWR

Selling packaged products in the EU? Every unit now falls under the Packaging and Packaging Waste Regulation (EU) 2025/40. Euverify handles your Declaration of Conformity, technical file, and compliance documentation as part of your plan, no expertise required on your end.