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Founder of Euverify | EU & UKCA Compliance Expert
Ajay is an eCommerce expert with 17+ years of experience as an Amazon, eBay, and Etsy seller and a Shopify specialist. He excels in EU and UK compliance, including GPSR and UKCA, helping businesses expand into European and UK markets. Ajay is the founder of Sweans, a London-based eCommerce agency, and Euverify.com, a SaaS platform streamlining compliance for non-EU sellers.
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EC Declaration of Conformity: Free Template, Amazon Requirements & Examples
If you sell products on Amazon Europe, you have almost certainly been asked to provide an EC declaration of conformity. It is one of the most commonly requested compliance documents — and one of the most commonly rejected.
The confusion starts with the name itself. Is it an ‘EC’ declaration or an ‘EU’ declaration? What exactly does Amazon want? What happens if yours gets rejected? This guide answers all of those questions, provides a clear template, and shows you real examples of correctly completed declarations.
Key Takeaways:
An EC Declaration of Conformity is a legal document stating your product complies with applicable EU directives. The term ‘EC’ refers to the older European Community naming convention — it is functionally the same as an ‘EU Declaration of Conformity.’
Amazon requires an EC/EU Declaration of Conformity for regulated products sold on its EU marketplaces. Without it, your listings can be suspended.
The declaration must include: manufacturer details, product identification, applicable EU directives/regulations, harmonised standards applied, and a signed statement of conformity.
An EU Authorised Representative must be named on the declaration if the manufacturer is based outside the EU.
Euverify provides free declaration of conformity templates and EU Authorised Representative services for sellers who need to get compliant quickly.
What Is an EC Declaration of Conformity?
An EC Declaration of Conformity (DoC) is a document in which the manufacturer formally declares that a product meets all the essential requirements of the applicable EU legislation. It is a mandatory part of the CE marking process.
The manufacturer — not a testing lab, not Amazon, not a distributor — is responsible for issuing this declaration. It is a self-declaration of compliance, supported by technical evidence (test reports, risk assessments, technical documentation).
EC vs. EU Declaration of Conformity: What Is the Difference?
In practical terms, very little. The terminology shifted when the Treaty of Lisbon renamed the ‘European Community’ (EC) to the ‘European Union’ (EU) in 2009.
Older directives (pre-2009) refer to ‘EC Declaration of Conformity.’
Newer directives and regulations (post-2009) refer to ‘EU Declaration of Conformity.’
The content and legal effect are the same. When Amazon or a marketplace asks for an ‘EC Declaration of Conformity,’ they will accept either version. The important thing is that the content is complete and accurate.
For simplicity, this guide uses ‘EC/EU Declaration of Conformity’ or simply ‘Declaration of Conformity’ — they are interchangeable for all practical purposes.
Who Needs an EC Declaration of Conformity?
You need a Declaration of Conformity if your product falls under specific EU directives or regulations that require CE marking. Common product categories include:
- Electrical and electronic products (Low Voltage Directive 2014/35/EU, EMC Directive 2014/30/EU).
- Toys (Toy Safety Directive 2009/48/EC).
- Radio equipment (Radio Equipment Directive 2014/53/EU).
- Machinery (Machinery Directive 2006/42/EC).
- Personal protective equipment (PPE Regulation (EU) 2016/425).
- Medical devices (Medical Device Regulation (EU) 2017/745).
- Construction products (Construction Products Regulation (EU) No 305/2011).
- Pressure equipment (Pressure Equipment Directive 2014/68/EU).
- RoHS (Directive 2011/65/EU on restriction of hazardous substances).
- If your product carries (or should carry) a CE mark, you need a Declaration of Conformity to back it up.
Who Does NOT Need an EC Declaration of Conformity?
– Products that do not fall under any CE marking directive (such as furniture, clothing, or unregulated general consumer goods).
- Products covered only by the GPSR (Regulation (EU) 2023/988) — the GPSR does not require a Declaration of Conformity (though it has its own labelling and documentation requirements).
- Products sold only outside the EU.
Amazon's EC Declaration of Conformity Requirements
Amazon is one of the strictest enforcers of compliance documentation in the EU marketplace space. Here is what they expect.
What Amazon Asks For:
When Amazon requests a Declaration of Conformity, they typically want:
- A document clearly titled ‘EC Declaration of Conformity’ or ‘EU Declaration of Conformity.’
- The manufacturer’s full name and address.
- Product identification (model number, ASIN, and/or EAN).
- The specific EU directives or regulations the product complies with.
- The harmonised standards (EN standards) used to demonstrate compliance.
- A reference to the EU Authorised Representative (if the manufacturer is outside the EU).
- A signature, name of the signatory, date, and place of issue.
Amazon-Specific Tips
- Include your ASIN: Amazon’s systems can more easily match the declaration to your listing if the ASIN is included as a product identifier.
- One declaration per product family: You can cover multiple variants (e.g., different colours of the same product) in one declaration, as long as the underlying construction and compliance are identical.
- PDF format: Submit as a clear, legible PDF. Avoid photographs of printed documents — scan quality matters.
- English is usually accepted: Amazon generally accepts declarations in English for all EU marketplaces, though some Member States may prefer the local language.
- Name your EU Authorised Representative: If you are a non-EU seller, Amazon will look for this. Make sure your representative’s name and EU address are clearly stated on the declaration.
EC Declaration of Conformity Template: Section-by-Section
Here is the complete structure of a compliant declaration:
1. Title
‘EU Declaration of Conformity’ or ‘EC Declaration of Conformity’
Include a unique document reference number (e.g., ‘DoC-2025-001’).
2. Manufacturer Information
Company name.
Full registered address.
Contact details (email, phone).
3. EU Authorised Representative (if applicable)
If the manufacturer is outside the EU, include:
Representative’s company name.
Full EU address.
Contact details.
Example: ‘EU Authorised Representative: Euverify Ltd, Unit 3D North Point House, North Point Business Park, New Mallow Road, Cork, Ireland. Email: compliance@euverify.com’
4. Product Identification
Product name/description.
Model or type number.
Batch or serial number (if applicable).
ASIN (for Amazon submissions).
EAN/UPC barcode number.
5.Declaration Statement
‘This declaration of conformity is issued under the sole responsibility of the manufacturer.’
‘The object of the declaration described above is in conformity with the relevant Union harmonisation legislation:’
6. Applicable EU Legislation
List all applicable directives and regulations with their full reference:
Directive 2014/35/EU (Low Voltage Directive)
Directive 2014/30/EU (EMC Directive)
Directive 2011/65/EU (RoHS)
(Add all that apply to your product)
7. Harmonised Standards Applied
List the specific standards used:
EN 60335-1:2012/A2:2019
EN 55014-1:2017/A11:2020
EN 62233:2008
(List all standards tested against)
8. Notified Body (if applicable)
If a Notified Body was involved in the conformity assessment:
Body name, identification number, certificate number.
If self-certified: ‘No Notified Body was involved. Conformity was assessed under Module A — Internal Production Control.’
9. Signatory
‘Signed for and on behalf of:’
Full name of the signatory.
Position/title.
Place and date.
Signature.
Example: Correctly Completed EC Declaration of Conformity
What to Do If Amazon Rejects Your Declaration of Conformity
Amazon rejections are frustrating but usually fixable. Here are the most common reasons and solutions:
Reason 1: Missing EU Authorised Representative
If you are a non-EU manufacturer and your declaration does not name an EU-based representative, Amazon will likely reject it.
Solution: Appoint an EU Authorised Representative. Euverify provides this service with an official Irish address within 24 hours. Update your declaration to include their details.
Reason 2: Missing or Incorrect Directive References
If your declaration does not list the applicable EU directives, or lists the wrong ones, it will be rejected.
Solution: Identify all applicable directives for your product type and list them with their full reference numbers.
Reason 3: Product Cannot Be Identified
If Amazon cannot match your declaration to your product listing (wrong model number, missing ASIN, vague product description), it will be rejected.
Solution: Include the exact model number, ASIN, and EAN from your Amazon listing.
Reason 4: No Signature or Date
An unsigned or undated declaration is considered incomplete.
Solution: Have an authorised person sign the declaration with a clear date and place of issue.
Reason 5: Document Quality
Blurry photographs, partially visible text, or corrupted PDFs will be rejected.
Solution: Submit a clean, high-resolution PDF. Generate the document digitally rather than photographing a printed copy.
Reason 6: Declaration Does Not Match the Product
If the declaration is clearly for a different product or model variant that is not covered, Amazon will reject it.
Solution: Ensure the declaration covers the exact product being sold. If you sell multiple variants, list all covered model numbers explicitly.
Step-by-Step Recovery Process
Step 1: Download Amazon’s rejection notice and identify the specific reason.
Step 2: Correct the issue (update representative details, add missing references, fix product identification).
Step 3: Regenerate the declaration as a clean PDF.
Step 4: Resubmit through Amazon’s compliance portal (Seller Central > Manage Your Compliance).
Step 5: If repeatedly rejected, contact Amazon Seller Support with a detailed explanation of the corrections made.
Having a recognised EU Authorised Representative like Euverify on your declaration can significantly improve acceptance rates.
Frequently Asked Questions About EC Declarations of Conformity
Question | Answer |
What is the difference between EC and EU Declaration of Conformity? | The terminology changed when the ‘European Community’ became the ‘European Union’ under the Treaty of Lisbon in 2009. Older directives use ‘EC’ and newer ones use ‘EU,’ but the legal function and content are the same. Both are accepted by Amazon and EU authorities. |
Does every product sold on Amazon need a Declaration of Conformity? | No — only products that fall under specific EU directives requiring CE marking. General consumer goods that do not require CE marking (like clothing, furniture, or unregulated accessories) do not need a DoC. However, they may still need GPSR compliance documentation. |
Can I write my own Declaration of Conformity? | Yes. The Declaration of Conformity is a self-declaration by the manufacturer. You write it yourself based on your testing and technical documentation. However, you are legally responsible for the accuracy of the declaration, so ensure your product has actually been tested to the relevant standards. |
Does my Declaration of Conformity need to be in a specific language? | The declaration should be in the language(s) required by the Member State where the product is placed on the market. In practice, Amazon typically accepts English-language declarations for all EU marketplaces, but it is good practice to have translations available. |
How long must I keep a Declaration of Conformity? | Generally 10 years after the product is placed on the market. Market surveillance authorities can request it at any time during this period. |
Do I need a new Declaration of Conformity for each product variant? | Not necessarily. A single declaration can cover multiple variants of the same product (e.g., different colours) if the underlying design and compliance are identical. List all covered variants by model number on the declaration. |
What is the penalty for a false Declaration of Conformity? | Issuing a false declaration is a serious offence. Penalties vary by Member State but can include fines, product seizures, market bans, and in some cases criminal liability for the signatory. |
Can Euverify help me create a Declaration of Conformity? | Yes. Euverify provides free declaration of conformity templates for both CE (EU) and UKCA (UK) marking. They also offer EU and UK Authorised Representative services, so your declarations will have a recognised EU/UK address — which is essential for Amazon acceptance. |
Get Your Free EC Declaration of Conformity Template
Stop worrying about Amazon rejections. Euverify gives you everything you need:
- Free EC/EU and UKCA Declaration of Conformity templates
- EU Authorised Representative (Ireland) — official address within 24 hours
- UK Authorised Representative (England) — for dual-market sellers
- Technical documentation storage for the full 10-year retention period
- GPSR compliance support including labelling, risk assessments, and certificates
Plans starting from EUR 200 (EU) or GBP 200 (UK), with a 14-day free trial
Visit www.euverify.com to download your free template and get compliant today.
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